Kinetic LED Stand at GITEX
The Problem
Standing out at GITEX is notoriously difficult. The client wanted a centerpiece for their stand that would act as a massive crowd-puller and symbolize 'dynamic connectivity'.
The Solution
A massive overhead kinetic LED installation featuring 120 individually motorized LED spheres that physically moved to create 3D shapes synchronized with video content.
Execution & Engineering
We engineered a custom truss structure to safely house 120 high-speed DMX winches. Our software team programmed complex geometric waves and brand-colored patterns that synced perfectly with the surround-sound audio track and the LED wall presentations below.
Results
The stand became the most photographed installation at GITEX, increasing footfall by 45% compared to the previous year and capturing thousands of organic social media impressions.
Technology Stack
- Kinetic LED Spheres
- DMX Winch Systems
- Madrix Lighting Control
- Custom 3D Content
Related Services
